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Digital Theory is a management consulting company that helps traditional players develop strategies to compete in the emerging digital content marketplace. Founded in 2006 by entertainment industry executive and lawyer Kate Hanley, the firm delivers strategic planning, research and policy development to corporate brands, media companies and government at all levels.
Services
- Digital Media Strategic Planning
- Research
- Broadcast and Digital Media Policy Development
About
Kate Hanley, B.A., LL.B,,
President.
Kate Hanley, President of Digital Theory Media Consulting is a lawyer and management consultant with over eighteen years executive experience in the content industries. She works with corporate brands and government agencies to build effective strategies for the digital economy. Areas of expertise include CRTC and public policy development, digital media corporate planning and entertainment industry research.
Kate brings deep business management and policy experience to her current practice. She was most recently President of Women in Film and Television. There she oversaw Canada's first national film, television and digital media employment and skills study and established the province’s media business certification program, delivered in partnership with the Schulich School of Business.
As Vice President, Programming and Business Development for the Jim Pattison Trade Group, Kate headed the multi-platform development team for the organization’s content division including digital cinema, online merchandizing, image sales and DVD production.
As Director of Strategic Planning and Business Development for management consulting firm NextMedia, Kate oversaw business, marketing and policy development for leading entertainment players including HMV.com, NTN Buzztime, Family Channel, and the Ontario Association of Broadcasters. Prior to that she was Director of Business Development at S -Vox where she led the broadcaster’s multi-platform revenue operations including affiliate marketing, online distribution and integrated media partnerships.
A frequent lecturer and writer on the intersection of digital technology and media, Kate contributes to a variety of industry publications including Playback Magazine Broadcast Dialogue and the Bell Broadcast and New Media Fund online Wiki and book. She speaks widely at industry conferences including most recently, NextMedia, the Playback Innovation Forum and the Banff New Media Centre CWC Career Accelerator Program. She is former Chair of the Entertainment, Media and Communications Section of the Ontario Bar Association, Past Chair of the Women in Film and Television-Toronto Board of Directors and former Chair of the National Corporate Committee for Unicef Canada. Kate holds a B.A. from York University and an LL.B. from the University of Western Ontario.
Recent Appearances
NextMedia, Banff Conference - 2009
Guest Panelist - “Revenue Generation Know How for Producers of Multi Platform Digital Media”
Film Nova Scotia Business Issues Program 2009 – Producing for the Global Marketplace
Conference Moderator
Digital Theory Executive Learning Series - 2009
Program Moderator - “Playing To Win - Broadcasting and Social Media”
NextMedia Monetizing Digital Content Conference - 2008
Panel Moderator - “The Economy of Engagement - Branded Online Content”
Banff New Media Institute- CWC Digital Media Accelerator Program - 2008
Faculty Lecturer - “Strategic Digital Media Assessment for Traditional Media Players”
The Playback Innovations Forum - 2008
Keynote Speaker - “Online Content Syndication - Recreating Mass Media Online”
Digital Theory Executive Learning Series- Broadcast Strategies for the Digital Domain - 2008
Keynote Speaker - “International Digital Media Trends”
Digital Theory Executive Learning Series- New Digital Business Models for Broadcasters - 2008
Keynote Speaker - “Vertical Ad Networks: Putting the Network in the Net”
Film Nova Scotia Business Issues Conference - 2008
Keynote Speaker - “The Future Media Environment for Film and Television Producers”
On Screen Manitoba Future of Television Executive Series - 2007
Keynote Speaker - “Exploiting Digital Media for Film and Television Professionals”
Recent Publications (click to read)
American Heavyweights On the Move in the Digital Domain, Broadcast Dialogue Magazine, May 2008
Media Moguls Mean Business Online; Playback Magazine, May 2008
D-cinema Opens Up a world of Opportunities; Playback Magazine, March, 2008
Contact us
Digital Theory Media Consulting
91 Crawford Street
Toronto, Ontario M6J 2V1
Tel: (416) 361-9926
Email: khanley@digitaltheory.ca